Project Brief: Mock Packaging Design for Ledikana Organic Shea Butter Tin
Objective: Our objective is to design a visually striking and thematically appropriate mock packaging and labeling for Ledikana's organic shea butter product imported from Uganda. The challenge is to blend a retro aesthetic with clear product visibility and description.
Project Overview:
Client Background: Ledikana is a brand that values authenticity, quality, and heritage. Their organic shea butter is sourced from Uganda, known for its purity and skin-nourishing properties. Our task was to create packaging that reflects the journey of the product from Uganda to South Africa while ensuring it stands out on the shelves and communicates its benefits clearly.
Design Philosophy: We believe that effective packaging should tell a story and evoke the essence of the product it contains. For Ledikana's organic shea butter, our design philosophy revolves around blending retro elements with modern clarity, ensuring the packaging is both nostalgic and informative.